NL Notes: Cubs, McGwire, Nationals

By renovating the historic Fenway Park in 2002, Boston augmented their baseball ops department with the quickening revenue streams from an improved stadium experience – a strategy Theo Epstein brought with him to Chicago, writes Paul Sullivan of the Chicago Tribune. Additionally, both Fenway Park and Wrigley Field, under Epstein’s leadership, have benefited from in-stadium advertising along the outfield walls – much like your local little league field. In Boston, the seats added above the Green Monster came complete with the ad billboards above. In Chicago, the bleachers were devoid of ad content until 2010 when a 360-foot Toyota sign was installed over the left field bleachers. Baseball purists may balk at these eyesores becoming a focal point of such historic stadiums, but the financial welfare afforded both franchises by these towering facades have produced previously-unmatched eras of on-field success. Lest we forget, Wrigley Field was called Weeghman Park until it was acquired by the chewing gum tycoon, so while it’s not as obvious a money grab as southside rival Guaranteed Rate Field, the Cubs’ northside stadium has long been financially-inspired – Epstein’s major contribution is making these influxes of cash obvious on the …Read the Rest

Source:: MLB Trade Rumors

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