Chili Davis was hired by the Cubs to promote situational hitting awareness and “finish the development of [their] hitters,” as Theo Epstein put it. One person closely connected to the team told me after the hire that Davis was a “mental giant.” The Cubs’ intention was clear: Score more runs and be more consistent by improving plate approach, especially with runners in scoring position.
But the “Chili Davis Effect” was a systemic failure. As a unit, the Cubs failed to swing at better pitches, lift the ball, and knock in runs with runners in scoring position. The offense was a complete and total disaster as the Cubs lost the division lead and Wild Card game, prompting a shell-shocked Epstein to remark during his end-of-season press conference that they “broke somewhere along the lines.”
When Davis’s hiring was announced, I imagined it would lead to Cubs hitters swinging at better pitches in 2018. Nope, wrong, they actually swung at more pitches outside the strike zone. Heck, they even swung at more overall pitches.
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Source:: Cubs Insider